Rumble, the video-sharing platform known for backing alternative media voices, is developing a crypto wallet that could launch by the third quarter of this year.
On May 9, Rumble CEO Chris Pavlovski said the wallet will serve as a non-custodial tool tailored for creators. He emphasized the company’s ambition to become a central player in Bitcoin and stablecoin storage while advancing creator monetization.
According to Pavlovski, the new product is being built in collaboration with stablecoin issuer Tether and aims to rival leading platforms like Coinbase.
He said:
“Rumble Wallet, in partnership with Tether, will directly compete with Coinbase. Our goal is to become the most prominent non-custodial bitcoin and stablecoin wallet, powering the creator economy..”
According to available information, the Rumble wallet will focus on peer-to-peer crypto transactions, allowing fans to support content creators through direct payments such as tips, subscriptions, and other income streams.
The initial version of the Rumble Wallet will support Bitcoin and USDT, with Pavlovski suggesting that the wallet could also include support for Tether Gold (XAUT) in the future.
Rumble’s crypto embrace
Meanwhile, this initiative follows Rumble’s increasing presence in the digital asset space. Earlier this year, the company disclosed its first Bitcoin acquisition.
While the purchase amount wasn’t made public, Pavlovski suggested it marks the beginning of a longer-term crypto investment strategy.
In January, Rumble also secured a $775 million investment from Tether. The deal included the acquisition of more than 103 million Class A shares, giving Tether meaningful influence within the platform’s operations.
Despite these moves, Rumble’s stock has yet to reflect the optimism surrounding its crypto pivot. Over the last 24 hours, its RUM shares edged up just 2.4% to $7.78, while the broader picture shows a more than 40% decline since the start of the year.
Still, with a crypto wallet rollout on the horizon, Rumble is betting big on blockchain to reshape how creators earn and interact with their audience.
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